Communications Manager

Marketing · Los Angeles, California
Department Marketing
Employment Type Part-Time
Minimum Experience Manager/Supervisor
Compensation $22/hour

Position:        Communication Manager

Department:    Communications

Reports to:      Deputy Director

Status:            25 hours week/hourly

Supervises:     Marketing Interns
  

Job Summary: The Communications Manager is responsible for the coordination and execution of all graphic design elements, copywriting and email initiatives, social media strategies, website content management, and cross-market opportunities. 

Duties and Responsibilities

  • Conceive, maintain and implement a communications plan
  • Design all ads, invitations, signage, banners for the organization.
  • Ensure that the organizational website is consistently updated and accurate
  • Create bi-monthly mass emails, festival email marketing campaigns, and stakeholder emails including member and alumni filmmaker emails.
  • Create weekly Outfest Now subscriber emails and regular non-subscriber marketing emails.
  • Maintain and coordinate communications about Outfest and its programs and activities using methods such as list serves, emails, email newsletters, targeted lists, blogs, social network sites
  • Management of Outfest e-communications and social networking sites, such as but not limited to Facebook, Twitter, YouTube, Instagram, WordPress, MailChimp and Salesforce.
  • Track and record data metrics for Outfest brand for social networking, blog, and website analytics, Google alerts including all media coverage
  • Coordinate and track the distribution of printed marketing materials
  • Work cooperatively with all departments in order to fulfill activations and disseminate information externally
  • Maintain and manage Communications & Social Media Calendars
  • Use metrics and ticket sales to evaluate the effectiveness of marketing and social media campaigns and report weekly stats to staff
  • Oversee, implement and track promotional offers
  • Work with select staff to strategize campaigns, partnerships, activities, and content to drive web traffic and social networking interactions
  • Ensure that all Outfest events, activities, and programs are documented via still/digital photography and video and that documentation is shared via press and social networking outlets in a timely manner
  • Supervise and direct the workflow of the seasonal LA County Arts Commission Outreach Intern and volunteer leader teams

 

Qualifications:

  • Must have at least 2 years of managing professional online communities and social media platforms.
  • Experience creating dialogue across multiple communications platforms
  • Strong knowledge and skill using MS Office Suite (Excel, Word), Google Apps (Gmail, Google Drive, etc.), WordPress, Adobe Creative Suite (Illustrator & Photoshop) and direct mail campaign software such as MailChimp.
  • Strong knowledge of Facebook, Twitter, Instagram, YouTube, TikTok, etc. including best practices, algorithm optimization, trends and administration/management of these platforms.
  • Previous database experience (FileMaker, Salesforce or similar)
  • Demonstrated ability to achieve results through creative and diverse strategies
  • Familiarity with issues relevant to LGBTQ media and institutional/education market
  • Experience in video streaming and/or subscription video-on-demand services is a big plus
  • Excellent written and verbal communication skills. Strong interpersonal skills.
  • Excellent organizational skills, follow-through and persistence.
  • Ability to be both engaging and professional when making presentations at events and meetings.
  • Ability to manage several projects simultaneously and to succeed under pressure
  • Detail-oriented and demonstrated attention to accuracy
  • Able to work well in a team and independently
  • Commitment to working collaboratively with a diverse team of staff and volunteers
  • Able to express a commitment to Outfest’s mission and an understanding of our programs

Thank You

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  • Location
    Los Angeles, California
  • Department
    Marketing
  • Employment Type
    Part-Time
  • Minimum Experience
    Manager/Supervisor
  • Compensation
    $22/hour